A year after the world's richest man acquired the social media platform, a game plan published by a fired Trump White House staffer provides a clue.

The text messages described a series of actions Musk should take after he gained full control of the social media platform: “Step 1: Blame the platform for its users; Step 2: Coordinated pressure campaign; Step 3: Exodus of the Bluechecks; Step 4: Deplatforming.”

  • PugJesus@kbin.social
    121·
    1 year ago

    Musk’s purchase of Twitter, the 3,000-word anonymous article said, would amount to a “declaration of war against the Globalist American Empire.” The sender of the texts was offering Musk, the Tesla and SpaceX CEO, a playbook for the takeover and transformation of Twitter. As the anniversary of Musk’s purchase approaches, the identity of the sender remains unknown.

    The article then expressed sympathy for the Russian-government-controlled news outlets Russia Today and Sputnik, saying they had been unfairly “canceled” after Russia invaded Ukraine. Musk ended the use of “state-sponsored media” labels on Twitter this year, dropping it from the accounts of Russia Today, Sputnik and many other state-owned organizations. The change reportedly prompted RT editor Margarita Simonyan to send Musk a note of appreciation.