Vancouver Mayor's Budget Task Force recommends selling naming rights to increase cash flow
bc.ctvnews.ca
A volunteer-run group tasked by the City of Vancouver to analyze its budget is suggesting the city generate revenue from city assets through selling naming rights and running sponsorship campaigns.
  • Nogami@lemmy.world
    4·
    1 month ago

    When you build it yourself you get to name it. When it’s city (public) money you don’t.

    Sonsorship subscriptions are fine though. I’d even suggest that a certain portion must be set aside in a fund that generates interest or investment revenue.